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HEAD: INTEGRATED MARKETING

CLOSING DATE: 18 DECEMBER 2024

HE                             HEAD: INTEGRATED MARKETING

REPORT LINE             :  GROUP EXECUTIVE: CORPORATE AFFAIRS & MARKETING

DIVISION                     :  CORPORATE AFFAIRS AND MARKETING

SCALE CODE              :  125

POSITION ID                :  60020625

The Head: Integrated Marketing is responsible for the overall leadership in and implementation of revenue generation through the provision of efficient and effective brand marketing programs. The Head: Integrated Marketing will drive awareness, acquisition, and retention thorough the launch of multifunctional go-to brand marketing strategies for promotion of the brand/business within the respective markets.

KEY ACCOUNTABILITIES

DEVELOPMENT AND IMPLEMENTATION OF STRATEGY

  • Develop and implement the Corporate Affairs & Marketing strategy, in collaboration with Head of Marketing: Channels & Platforms.
  • Develop annual Integrated Marketing strategy for the business unit
  • Lead the effective execution of key elements of the marketing strategy while simultaneously providing guidelines, tools, templates, and role delegation for elements to be executed in the plans.
  • Lead the Trade Marketing and Brand Experience teams in the creation and execution of revenue generating campaigns, events and experiences.
  • Lead the Creative teams in the development of creative concepts, designs, illustrations and content for various media including audio-visual material to support brand and sales teams.
  • Oversees the marketing planning process including defining of target consumers and the development of marketing mix and strategies on consumer brand-interaction to encourage increased purchase
  • Provide strategic direction to marketing team in terms of defining objectives, strategy and development of business models to be implemented within the unit
  • Cascade Corporate Affairs and Marketing strategy to Departments within the marketing unit.
  • Lead the effective execution of key elements of the marketing plan through the refinement of the brand messages, creative designs, leading go-to-market planning and driving cross-functional collaboration within the business unit between Insights, Brand, Digital, Social and CRM.
  • Develop all consumer-facing communication approaches for the brand and serves as the primary marketing point of contact with the external business partners, enabling strong, collaborative working relationships.
  • Review and Report on the achievement of business units’ objectives.

BUSINESS OPERATIONAL EFFICIENCY

  • Establish the SABC’s brand building strategies across all channels.
  • Lead research team in the development of specific research plans to include consumer insights consumer segmentation, competitive intelligence and industry trends impacting the SABC brands
  • Developing creative and innovative marketing strategies that heavily leverage offline and online mediums/channels in facilitating effective brand marketing programs and messages
  • In collaboration with Sales, manage the forecast and revenue delivery for the SABC’s brands through monitoring performance and availing transparent weekly/monthly/annual reporting
  • Creates strategic messaging for key segments of the SABC
  • Develop, review and implement the social/digital media strategy
  • Position the SABC as a market leader in the development, deployment, and enhancement of brand strategies across website, digital, social media, email campaigns and SEO/SEM
  • Build consumer confidence in the SABC and thereby enhance investor confidence.
  • Conduct benchmarks on best practice and management of information sources
  • Ensure that the operational budget is managed in such a way as to assure no wasteful expenditure.
  • Oversee Divisional and provincial operational expenditure against approved budget and introduce corrective measures to ensure financial discipline and accountability.
  • Set guidelines on optimal fund distribution/ allocation in accordance with the organisational budget constraints and strategic/ operational requirements

GOVERNANCE RISK AND COMPLIANCE

  • Ensure information credibility
  • Underpin all communications with credibility and loyalty.
  • Perform root cause analysis as well as synthesize all information thereby producing a positive outcome.
  • Conduct benchmarks on best practice and management of information sources
  • Ensure that the operational budget is managed in such a way as to assure no wasteful expenditure.
  • Oversee departmental operational expenditure against approved budget and introduce corrective measures to ensure financial discipline and accountability.
  • Set guidelines on optimal fund distribution/ allocation in accordance with the organisational budget constraints and strategic/ operational requirements
  • Develop and review internal control measures to ensure good governance.
  • Oversee the management of special communication risks to protect organisational integrity, create value, prevent financial loss and ensure compliance with applicable policies and legislations.
  • Develop, review and implement policies and good governance to address gaps and promote accountability.
  • Monitor compliance in line with OHS Act
  • Review and implement Risk Management Plan in line with organizational Risk Framework
  • Monitor execution of internal risk audits results per checklist to identify and address gaps.
  • Engage in complex and brilliant networking strategies with a diverse population of customers and stakeholders.

STAKEHOLDER MANAGEMENT

  • Build strong relationships with creative, digital, advertising, research and activation agencies
  • Create and maintain communication channels between Corporate marketing and all SABC marketing units
  • Position the SABC as the preferred partner of building positive corporate image in South Africa.

LEADERSHIP AND PEOPLE MANAGEMENT

  • Provide direction on the retention and attraction of staff.
  • Ensure adequate staffing for workload, succession planning and effective leadership.
  • Effective briefing and communication with department staff.
  • Contract and Manage Performance Management System in accordance with organizational policy and procedures within the unit.
  • Manage all information sources and create good relationships with key business decision makers.
  • Career Development Plans (CDP) for all staff members.
  • Contract and Manage Performance Management System in accordance with organizational policy and procedures within the unit.

 FINANCIAL MANAGEMENT

  • Oversee departmental operational expenditure against approved budget and introduce corrective measures to ensure financial discipline and accountability.
  • Ensure that the operational budget is managed in such a way as to assure no wasteful expenditure.
  • Set guidelines on optimal fund distribution/ allocation in accordance with the organisational budget constraints and strategic/ operational requirements.

QUALIFICATIONS AND EXPERIENCE:

  • Honours Degree in Marketing/Brand/Digital or equivalent qualification (NQF8)
  • Broadcasting/FMCG and Additional languages – South African and/or other African languages will be an advantage.
  • 10 years’ experience in marketing of which 5 years should be on Middle Management Level.

KNOWLEDGE:

  • Strategic management
  • Demand generation marketing tactics and strategies
  • Digital marketing tactics inclusive of display advertising, SEM/SEO, social media and email
  • Ability to enable data-driven decisions
  • Working with ROI and metric-driven models
  • Proficiency in CRM systems and databases
  • Budget management
  • PPPFA and PFMA
  • Strategic management
  • Management information systems
  • Management reporting
  • Understanding of applicable legislative frameworks and regulations

Programme Manager: SAFM

POSITION:                            PROGRAMME MANAGER: SAFM

DIVISION:                             RADIO

REPORT LINE:                     BUSINESS MANAGER: FORTUNE COMBO

SAP POSITION ID:               60018024

SCALE CODE:                     130

CLOSING DATE: 15 DECEMBER 2024

(This is a 5-year contract position)

MAIN PURPOSE OF POSITION

To develop and implement a programme strategy aligned with radio platforms strategy, specifying the acquisition, commissioning and production of international and local programmes to meet SABC mandate and radio requirements to target audiences that inform, educate and entertain.

KEY ACCOUNTABILITIES:

  • Develop and implement a Programming strategy in line with overall Radio strategy and objectives/goals.
  • Conduct continuous reviews of on-air products (formats), markets and revenue opportunities, in order to meet strategic objectives and ensure that the station maintains its competitive edge.
  • Liaise with various internal stakeholders (i.e. Sales and Marketing, Finance, Market Intelligence, sport, Education, etc.) and external parties, to ensure the station’s mandate and programming objectives are met.
  • Develop and implement a multi-pronged talent management plan in line with audience needs and future proofing of the station.
  • Develop a multi-platform media strategy to grow audience base.
  • Monitor and manage the output of Programming plans for the station, keeping within allocated budget.
  • Commission research and implement insights to ensure high quality programming and deliver to audience needs.
  • Monitor and review programmes to ensure continuous improvement and alignment with station positioning.
  • Conduct talent scouting exercises and maintain a talent bank for station voices and creatives.
  • Explore opportunities for Co-productions and product placement, for cost containment and revenue generation.
  • Interact with radio sales to ensure that product campaigns run smoothly and are on time for prodcast.
  • Utilize marketing resources and digital platforms to create talent and product awareness campaigns.
  • Work with digital specialists to build and grow online communities around the station’s on-air products.
  • Ensure adhere to licence conditions, and relevant legislation in broadcasting i.e. ICASA quotas, Broadcast Act, etc.
  • Monitor and report on operational risks and non-compliance matters.
  • Develop and implement internal control measures to ensure good governance within the programming value chain.
  • Manage risks to protect organisational integrity, create value, prevent financial losses and ensure compliance with applicable policies.
  • Implement recommendations of internal audits and address identified gaps.
  • Compile reports for various internal and external structures.
  • Engage constantly with Internal and External business partners to achieve business objectives.
  • Respond timorously to complaints.
  • Liaise with Radio Sales and Adventure on programme sponsorships, trade exchanges and product placement in programmes to realize revenue.
  • Liaise with internal and external content providers to ensure new innovations, cutting edge content, and alignment to organizational and national goals.
  • Effective implementation of Performance Management System in accordance with organizational policy.
  • Manage adequate staffing for workload, succession planning and effective leadership.
  • Effective briefing and communication with departmental staff and line management.
  • Complete Personal Development Plans (PDP) for all staff members.
  • Provide individual coaching, counseling and mentoring of staff to assess and address developmental needs.
  • Transfer of skills in line with succession planning.
  • Manage available staff and identify potential to ensure fair and balanced distribution of work.

REQUIREMENTS:

  • National Diploma or Bachelor’s Degree in Communication/Media Studies/Business Management or relevant qualification (NQF level 6)
  • 6 years’ experience in Radio broadcasting of which 3 years should be at supervisory level.
  • Develops well defined communication strategy for the business unit.
  • Markets and promotes the organization to external stakeholders.
  • Demonstrates logical problem-solving approach and provides rationale for proposed solutions.
  • Develops and incorporates best practice people management processes, approaches and tools across finance departments.
  • Creates processes to ensure accountability for people management and development.
  • Develops comprehensive, integrated strategies and approaches to managing human resources and adaptive leadership style.
  • Advanced knowledge and understanding of Radio production processes and broadcast systems.
  • Excellent understanding of the public mandate and SABC editorial prescripts.
  • Understanding of applicable legislative frameworks and regulations, ICASA, BCCSA Code, SABC Editorial Policies.
  • Advanced knowledge of programming tools and formats.
  • Budget formulation and control.
  • Advertising laws and regulations.
  • Project management skills.
  • Strategy development and execution
  • Creative thinking.

National Sales Manager -Public Sector

THE SOUTH AFRICAN BROADCASTING CORPORATION

POSITION                                     :      NATIONAL SALES MANAGER: PUBLIC SECTOR
REGIONAL FOCUS AREAS        :    NATIONAL 
DEPARTMENT                             :      SALES 
SCALE CODE                              :    130
REPORTS TO                              :    HEAD OF SALES
POSITION ID NO.                        :    60021245

CLOSING DATE: 17 DECEMBER 2024

PURPOSE OF THE JOB  
To Manage a portfolio of salespeople allocated to  media agencies and national clients.
To maximize sales revenue and increase market share growth for SABC Media sales across radio and / or TV (and their respective eco-systems).
To Achieve and exceed sales revenue budgets, across the portfolio and / or segment. 
To deliver integrated solutions across the SABC eco-system – Audio | Digital | Video & Entertainment.  
 
KEY PERFORMANCE AREAS – Duties and Responsibilities:
•   
 Ensure maximum income is realised from the allocated portfolio of agencies and clients nationally
•    Maintain or increase revenue market share for Radio and/or VE and/or Digital.
•    Ensure all sales deals, commitments and any other contractual agreements with clients / third parties are managed and reported on monthly, quarterly and annually
•    Manage and take full accountability for the performance of the sales portfolio and its resources. 
•    Manage, motivate, and develop the sales and sales support teams who work directly / collaboratively under your leadership.
•    Implement sales strategies both on strategic and tactical levels to ensure the target set are achieved and exceeded. 
•    Manage the Segment Unit operating budget in such a manner as to encourage cost containment.
•    Ensure contribution to target setting, budget preparation and sales plans are timeously implemented and measured at regular intervals. 
•    Develop and monitor operational sales strategies in conjunction with the Head of Sales and with the input of the sales team.
•    Monitor and analyse competitor business to identify and exploit new business opportunities and increase market share   Interpret and utilize research results in order to optimise revenue (e.g. market trends, lost/dropped business by agency/ client, etc.)
•    Create increased revenue opportunities and positive commercial relationships within in agencies and clients direct with the aim to build partnerships for mutual gain.  
•    Drive an integrated sales behaviour with across Sales and sales support to ensure best practice and performance.
•    Grow and maintain excellent relationships with the SABC Platforms and other stakeholders.
•    Provide infield and formal training and succession planning for all direct reports and specified others.
•    Attend Industry related functions and ensure visibility in market weekly.  
•    Maintain a positive image and relationships for SABC Sales in the marketplace.

MINIMUM REQUIREMENTS OF THE JOB

•    A relevant degree or diploma (NQF6/7), (Sales/ Communication/ Marketing/Business management/ administration or relevant qualification
•    A minimum of 8 years of sales experience, and, /sales management experience, (media sales preferable) of which 4 should be on Junior management Level

SKILLS / KNOWLEDGE / COMPETENCIES
•   
 Leadership/people management skills
•    Sales knowledge (pipeline management, target setting and team deployment) 
•    Well-known and respected in the advertising industry with established networks and relationships with current and up-coming decision makers and adpsend influencers.
•    Excellent verbal and written communication skills
•    Excellent interpersonal and presentation skills
•    Business acumen and commercially orientated
•    Ability to work independently, perform under pressure and outside of standard working hours when required.
•    Persuasive with excellent selling skills and tenacity
•    Excellent planning and time management skills
•    Computer literacy in Word, Excel and PowerPoint, CRM software etc
•    Thorough understanding and interpretation of industry tools and knowledge of the BRC, Telmar/Arianna, ADEX and other Media Planning tools
•    Energetic and results orientated person who has a desire to succeed.
•    Ability to solve problems and take decisions whilst navigating processes and procedures with speed.

Marketing & Business Development Assistant: Channel Africa

POSITION                         : MARKETING & BUSINESS DEVELOPMENT ASSISTANT: CHANNEL AFRICA

DIVISION                          : CHANNEL AFRICA

REPORTING LINE             : MARKETING & BUSINESS DEVELOPMENT MANAGER: CHANNEL AFRICA

POSITION ID                    : 60017991

SCALE CODE                     : 405

CLOSING DATE: 16 DECEMBER 2024

Main Purpose of the position

To implement marketing projects and assist the business development manager in identifying and expand Channel Africa business into the African continent.

Key Accountabilities:

  • Planning and organizing local & international projects & events for the station in a cost effective way
  • Participate in negotiating and developments of long term trade exchanges and partnerships with the station’s potential clients
  • Establish & maintain a database of clients and stakeholders to optimize marketing opportunities
  • Networking to create awareness and attract potential clients for the station during the event.
  • Drafting of marketing business proposals to the line manager, for the station clients.
  • Implementation of branding strategy that will enhance the Channel Africa’s image both internal and external.
  • Facilitate the purchasing of promotional material, through the proper procurement processes, to ensure accountability.
  • Compilation of unit’s weekly and/or monthly report.
  • Adhere to South Africa’s Constitution, all broadcasting and other legislation, Icasa regulations, the BCCSA Code of Conduct, SABC editorial policies and radio news and current affairs style guide etc.
  • Adhere to Standard Operating Procedures (SOP) for the department.
  • Monitor and report on compliance in line with OHS requirements.
  • Liaise with Internal and External parties on matters pertaining to the office of the station manager
  • Build and maintain sound relationships with all stakeholders for delivering on Channel Africa mandate/projects
  • Ensure that deliverables of projects are met on time
  • Communicate on a regular basis with all stakeholders to resolve and address all queries
  • Contract on the SABC’s Performance Management System in accordance with the organizational policy and procedures.
  • Be a team player and able to give leadership to the team when required
  • Coach and mentor junior team members.
  • Be part of employee relations to ensure conducive and productive working environment

Requirements:

  • Diploma in Marketing / PR or Communications (NQF 6)
  • 3 years’ experience in Media /PR/ Marketing.
  • Experience in a Marketing environment preferably in the Media sector will be an advantage
  • Understanding of continental media landscape
  • Knowledge of electronic Marketing, Direct Marketing Public Relations and Event Marketing
  • Extensive knowledge of customer service
  • Excellent communication skills (both written and verbal)
  • Computer literacy
  • Understanding of Multi Media Environment

Supervisor: Mechanical & Electrical Western Cape

Position Title             : Supervisor Electrical & Mechanical – Western Cape

Report Line                : Logistics Manager

Division                      :  Logistical Services

Scale Code                :  402

Position ID                 : 60020498

Re-Advertisement

Closing Date: 16 December 2024

 SABC Logistics in Western Cape seeks to appoint the Supervisor Electrical and Mechanical to supervise; a planned maintenance schedule, ad-hoc repairs, and installations of all electrical & Mechanical equipment to buildings and all broadcast facilities, in order to ensure the maximum effectiveness of these systems.

DUTIES AND RESPONSIBILITIES:

  • Manage the maintenance and repairs of mechanical & Electrical equipment and facilities.
  • Co-ordination role in contracts
  • Manage, organize, plan and control operational activities
  • Carry out quality checks
  • Set up and control Maintenance schedules
  • Ensure accurate and sound administration in the preparation and control of costs with no wasteful expenditure.
  • Budget Management
  • Implement measures to make financial savings
  • Maintain effective health and safety environment, including completion of risk assessments and Tool box talks
  • Monitor and enforce safety legal requirements on all electrical equipment.
  • Participate in development and implementation of SOP’s
  • Maintaining the agreed and signed Service Level Agreements
  • Contract Performance management
  • Facilitate payment processes for service providers on SAP
  • Prepare Technical reports
  • Implement effective workflow processes
  • Manage purchasing for new equipment and repairs.
  • Prepare Business cases
  • Supervise the team to resolve any issues that arise out of work process and to ensure that solutions meet business requirements.
  • Effective contracting and evaluation of Performance Management.
  • Effective management of Employment Relations issues within the Business Unit.
  • Manage the workload of the team.
  • Effective briefing and communication with departmental staff.
  • Provide direction on the attraction and retention of staff.
  • Supervise staff
  • Training of staff

MINIMUM REQUIREMENTS

  • Diploma in Electrical/ Electro-Mechanical, Engineering N6 (NQF level 6) or Relevant qualification.
  • Trade Test, Leadership Training will be an advantage.

EXPERIENCE

  • 6 years’ experience in a maintenance and build environment.
  • Experience in three phase electrical system, standby generators and UPS
  • Experience in air conditioning plants, chillers, refrigerants, and water system

Experience in leading a team.

KNOWLEDGE

  • Financial management (Some Instances)
  • Business planning (Some Instances)
  • Management information systems (Limited)
  • Financial reporting (Limited)
  • Project Management (Limited)
  • Contract Management (Limited)
  • HR Business Processes and Systems understanding. (Limited)
  • Understanding of related Policy (Procurement and safety Policies) (Limited)
  • Technology related Systems ( Some Instances)
  • Technical Knowledge (Advanced)
  • Computer Package
  • People Management
  • Customer relationship

Click here to apply

All the best with your applications

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