Media Specialist

Location: Johannesburg, ZA

Reference: 130596

Requisition Details & Talent Acquisition Contact
130596 – Busi Radebe

Job Post End Date: 10 December 2023

Job Family
Marketing, Communication and Research

Career Stream
Advertising and Media

Leadership Pipeline
Manage Self: Professional

Job Purpose

The Media Specialist is responsible for working alongside the Media Manager/ Senior Manager in leading internal and agency teams to progress Nedbank’s media agenda. Ensure effective media presence, audience reach, brand reputation management and ROMI. This includes supporting the management of strategy, planning, execution, and implementation of both offline and digital media initiatives.

Job Responsibilities

Implement media initiatives

• Implement effective media strategy and manage media channel performance and optimisations Contribute to the development of data led audience management, re-targeting and re-marketing strategies
• Ensuring timely post-live, optimisations and reporting
• Monitoring impact and return on investment of all media campaigns, both on and off-line
• Oversee the relevant aspects of campaign management process including brand reputation management 
• Oversee and manage the overall media budget 
• Assisting digital and social media, public relations, and creative teams to select the appropriate media for missions and BAU activities across different media platforms
• Stay abreast of trends and best practice in media industry 
• Work with cross functional squads as a Traveler expert
• Work closely with counterparts across the POE ecosystem to ensure the successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels

 
Mission and squad delivery

• Executes the tasks in the marketing mission backlog with support from other team members
• Participates and contributes to all the agile ceremonies in a sprint cycle

 
Chapter contribution

• Participate in the development of the media chapter initiatives 

People Specification

Essential Qualifications – NQF Level

Qualification: Advanced Diplomas/ Natinal 1st Degrees
Field of Study: Marketing, Media
Certifications: Marketing related preferred
 

Minimum Experience Level

Total number of years of exprience: 3 – 6 years
Type of exprience: Campaign process knowledge and the role that each media plays in delivery. Expereince with web analytic tools. 
 

Technical / Professional Knowledge

• Data and analytics
• Media Channels
• Project management
• Agile way of work
• Presntation skills
• Interpersonal skills
• Web analytic tools
• Campaign processes
• Creativity and Innovation
• Media tools and relevant publisher and partner models
   

Behavioural Competencies

• Innovation
• Operational decision making
• Planning and Organising
• Buidling customer relationships
• Initiating Action
• Business Acumen
• Technical/Professional Knowledge and skills
• Communication

Please contact the Nedbank Recruiting Team at +27 860 555 566

Click here to apply

All the best with your applications